Tips for Better Business Portraits
There is no secret formula when it comes to marketing business. A good marketing strategy, along with the culmination of other efforts, is what turns a lead into a customer. Apart from other marketing strategies, the business portrait is also a part of business marketing strategy and a great way to connect with clients. A good business portrait helps boost the business revenue.
Here are some of tips to create a better business portrait:
● Convey your business motto:
A picture is worth a thousand words. The same goes for the business portrait; the portrait should reflect the entire mood and objective of your brand. You may have seen that dentists in their portraits often have big, warm and approachable smiles. They want to attract parents so that they can trust/her with their children. Also, as someone who’s been terrified of dentists since childhood, I would personally only go to a dentist who looks friendly and less intimidating.
On the other hand, lawyers have a confident and serious aura in their business portrait, representing their strength and knowledge.
So tell your photographer about your profession so they can guide you to match your profession with your portrait.
● Think out of the box:
Business portraits are no doubt essential for the business, but it is not necessary for you to follow the same path. Think out of the box! Apart from quality corporate portraits in Singapore, ask your photographer for suggestions if any other options are available. Doing something unique will help you stand out from your competition.
Try taking portraits outdoor or in an office, rather than on a boring black or grey background. Do something different; it will be a great way to grab the attention of potential clients.
● Get a friendly Photographer:
Many people are shy and not very comfortable around the camera. However, the photographer that you hire for creative portraits should be able to make you comfortable to get the best pictures. If the photographer does not make an effort to know you and your profession, then you should look for someone else.
Shooting quality business portraits is tough, but ‘Boban James’ makes it easier. He always puts his utmost into making you feel relaxed in front of the camera and uses his unique ability to create an interesting business portrait.